Prime Day 2024
For Amazon selling partners, Prime Day is more than just a sales boost—it’s a great way to build awareness and gain traction on new products.
Key Dates
• PED Sourcing Window Opens: 17 April 2024 (Wednesday)
• FBA Inbound cut off for Prime Day 2024: 20 June 2024 (Thursday)
• FBA Inbound cut off for Prime Day 2024: 20 June 2024 (Thursday)
Planning for Prime Day
Plan for high demand and fast turnaround, especially for new and popular items.
Watch these video to learn how to accelerate your Prime Day sales:
Download these guides to help you prepare for Prime Day:
Check out these Prime Day FAQs for answers at a glance:
Prime Day 2024 Bootcamp
May 2024
Live Webinar
Topic
Date
Agenda
Registration
Listing Prepration for
Prime Day Peak Seasons
Prime Day Peak Seasons
16 May, 2-3pm (SGT+8)
• Listing completeness
• Listing Optimization Tips and Tricks
• Prime Day FBA cut-off date
• Live Q&A
• Listing Optimization Tips and Tricks
• Prime Day FBA cut-off date
• Live Q&A
Climbing & Summiting the
Peak with Prime Day
Advertsing Tips 📢
Peak with Prime Day
Advertsing Tips 📢
23 May,
3pm-4.30pm
(SGT+8)
3pm-4.30pm
(SGT+8)
• Prime Day 2024 Overview
• Key pointers to take note before and during Prime Day
• How to select ASINs for advertising
• Prime Day strategy by targeting method
• Budgeting and bidding adjustments for Prime Day
• Live Q&A
• Key pointers to take note before and during Prime Day
• How to select ASINs for advertising
• Prime Day strategy by targeting method
• Budgeting and bidding adjustments for Prime Day
• Live Q&A
June 2024
Live Webinar
Topic
Date
Agenda
Registration
Optimize Your Peak Season Strategy: Logistics Preparation Guidance!
4 Jun, 2-3pm (SGT+8)
• Preperation schedule for peak season
• Selection prepration
• FBA inventory management
• Live Q&A
• Selection prepration
• FBA inventory management
• Live Q&A
Prime Day Readiness: Elevate Your Brand's Success with Expert Preparation!
11 Jun, 2-3pm (SGT+8)
• Improve you brand positioning
• Brand Store and more listing Tips
• Live Q&A
• Brand Store and more listing Tips
• Live Q&A
Prime Day 2024 Success
Awaits: Register Now for
Your Essential Final Checklist!
Awaits: Register Now for
Your Essential Final Checklist!
26 Jun, 2-3pm (SGT+8)
• Eliminate potential issues before Prime Day
• Account Health Check
• How to be well-prepared for sales peak season?
• Live Q&A
• Account Health Check
• How to be well-prepared for sales peak season?
• Live Q&A
Next Steps
1. Inventory
Planning
Planning
2. Listing Optimization
3. Ads
Optimization
Optimization
4. Key Events Preparation
Deals to drive discovery
Shoppers love a good deal. Stack the odds in your favor with an attention-grabbing price tag.
Create a coupon
Discount a top-selling product, or offer loyal customers a package deal.
Share promo codes
Create targeted social media promotions and spread the word.
Make it exclusive
Prime Exclusive Discounts stand out in search and product pages—and they’re only for Prime members.
Log in to Seller Central to start preparing
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